Brand & Identity

Vertex Brand Overview Brochures

Four high-end brochures for Vertex: a tax software company. Used advanced (and expensive) paper and print techniques. My role: Copyeditor, Art Director and Account Manager. Employer: 23K Read More ››

Jaguar X-Type Brochure

Jaguar X-Type dealer brochure. My role: Brand Strategist: Oversaw all client communication and strategic approach, managed photo shoot on site in Spain and the UK, handled financials and lost... Read More ››

Vertex Audit Direct Mail

Direct mailer for Vertex tax software. My role: Copywriter, Art Director and Account Manager. Employer: 23K Read More ››

Blue Whale Alternative Dip

Packaging for Blue Whale Alternative Dip. My role: Copywriter, Art Director, Account Manager. Wrote the tag line. Employer: 23K Read More ››

SAP Meeting Invite

4-panel invite for SAP domestic meeting. My role: Copywriter, Art Director, Account Manager Read More ››

ING Direct Mailer

Direct mail piece for ING Direct. Included envelope and letter. My role: Copywriter. Employer: 23K Read More ››

Vertex O Series Direct Mailer

Vertex O Series Software Sales Mailer. Grommeted, die-cut and contained within a vellum envelope. My role: Copywriter, Art Director and Account Manager Employer: 23K Read More ››

CreditOne: Credit Card Art Brand Exploratory

A brand exploratory for CreditOne…..a company recently purchased by Sallie Mae. Exploratory included naming and look & feel, colors, type, etc. My role: Copywriter, Art Director, Account Supervisor. Employer:... Read More ››

Motorola Wireless Broadband Brochure

Motorola Wireless Broadband Brochure, part of the resellers “toolkits” . My role: Copywriter, Art Director and Account Supervisor Employer: 23K Read More ››

StarCite NBTA Mailer

Direct mail campaign to gather meeting appointments for StarCite at the annual NBTA conference. My role: Conceptualist, Copywriter, Art Director and Account Manager. Employer: 23K Read More ››

Allegiant Air Executive Mailer

Executive Mailer for Allegiant Airlines. Commissioned by Barclaycard, this piece was sent to the executives at Allegiant Air to win new business. 4 kits made by hand. A huge... Read More ››

Miller Brewing Brand Exploratory

Miller Brewing brand identity and logo exploration. This work completely reconfigured the brand architecture and is still the identity system in use on the updated brand materials today. My... Read More ››